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The Rachel Zoe Project

<p>&nbsp;Brad Goreski, Rachel Zoe, and Rodger Berman of 'The Rachel&nbsp;Zoe Project.'</p>

As you well know, Rachel Zoe wants to be a household name.  It's kind of her dream and probably the reason she got into celebrity fashion in the first place.  One would imagine that having a cable show would have meant that she had achieved her dream, but maybe the issue there is the fact that this is basic cable and that to truly become a household name you need to be on a premium channel.  People won't necessarily watch the show as much if you're on a premium channel, but you just may get better buzz.  One wonders if that'll be her goal this season.

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