Hip-hop drama builds on its 'Idol' lead-in in the key demographic
Fast National ratings for Wednesday, January 7, 2015.
"American Idol" had its weakest premiere ever among young viewers and its softest overall launch since Season 1 on Wednesday night, but FOX is still giddy this morning after a huge premiere for "Empire," especially in the key demographic.
The Season 14 premiere of "Idol" drew 10.89 million viewers and did a 3.1 rating among adults 18-49 in Fast Nationals. For comparison purposes, last year's Wednesday "Idol" premiere averaged nearly 15.2 million viewers and a 4.7 rating among adults 18-49. Those numbers were, of course, for a two-hour premiere, as last year's "Idol" did only a 4.4 key demo rating and under 14.9 million in its first hour.
But, again, with a robust 3.7 key demo rating for "Empire," there's plenty to smile about at FOX. To be more specific, "Empire" is FOX's highest rated series debut since January 2012. That high-rated debut? "Touch."
[UPDATE: FOX got rushed Final Live+SD ratings and "Empire" ticked up to a 3.8 rating among adults 18-49, tying ABC's "How To Get Away With Murder" for the season's top debut.]
Wednesday also saw strong performances from ABC's early-night comedies, particularly "The Goldbergs," though a low night for "Black-ish" takes away some of that enthusiasm.
Let's get to the numbers...