Alex Smith of the San Francisco 49ers
The San Francisco 49ers topped the Detroit Lions and helped NBC's "Sunday Night Football
" easily beat the primetime competition, which included an NFL overrun boosted night for CBS and FOX.
Among adults 18-49, NBC won Sunday night with a 6.5 rating, far ahead of CBS' 2.5 rating and the 2.0 rating for FOX in the key demographic. ABC averaged a 0.7 key demo rating.
Overall, NBC averaged an estimated 15.72 million viewers and a 9.6 rating/15 share for Sunday primetime. CBS was a distant second with 8.99 million viewers and a 5.7/8, with FOX a distant third with a 2.6/4 and 4.52 million viewers. ABC was fourth with 3.51 million viewers and a 2.3/4.
7 p.m. - CBS started primetime in first with 16.08 million viewers and a 5.0 rating among adults 18-49 for NFL overrun and the start of "60 Minutes." NBC's "Football Night in America" was second wit 9.74 million viewers and a 3.9 key demo rating. FOX's repeats of "American Dad" and "The Cleveland Show" (plus clear NFL boosting in some markets) averaged 4.99 million viewers and a 2.0 key demo rating. ABC's repeat of "America's Funniest Home Videos" was fourth with 4.85 million viewers and a 0.9 key demo rating.
8 p.m. -
The start of NBC's game between the Lions and 49ers averaged 18.08 million viewers and a 7.3 rating among adults 18-49 to dominate the 8 p.m. hour. CBS' "60 Minutes" and "Big Brother
" averaged 10.45 million viewers and a 2.7 key demo rating in second. FOX was third with 4.38 million viewers and a 2.0 key demo rating for repeats of "The Simpsons." ABC's repeat of "Revenge" trailed with 3.1 million viewers and a 0.6 key demo rating.
9 p.m. - "Sunday Night Football" improved to 19.35 million viewers and a 7.9 key demo rating in its second hour for NBC. CBS was still second with the end of "Big Brother" and the start of a "The Good Wife" repeat averaging 5.44 million viewers and a 1.6 key demo rating for third. FOX's repeats of "Family Guy" were second in the key demo with a 2.0 rating and third overall with 4.38 million. ABC's "Revenge" repeat was fourth with 3.06 million viewers and a 0.6 key demo rating.
10 p.m. - NBC closed primetime in first with 15.71 million viewers and a 6.9 rating among adults 18-49 for the Detroit-San Francisco showdown. CBS' "Good Wife" and "Mentalist" repeats averaged 3.98 million viewers and a 0.7 key demo rating, while ABC's "Revenge" repeat averaged 3.04 million viewers and a 0.7 key demo rating.
All ratings information comes from preliminary Fast National Nielsen data, which includes live and same-day DVR viewing. All numbers are subject to change, particularly in the case of live events.