In 1996, Michael Bay directed "The Rock." In 2013, he'll release a movie starring The Rock. 
 
Dwayne "The Rock" Johnson stars with Mark Wahlberg in Bay's upcoming action-comedy "Pain and Gain," and the brand new first poster -- and killer tagline -- set the scene.

"Pain" is the fact-based story of two dumbbell (har har) weightlifters who initiate a kidnapping scheme that goes terribly awry. Funny people Ken Jeong, Tony Shalhoub, Anthony Mackie, Rebel Wilson and Rob Corddry also star, along with Ed Harris, who co-starred in Bay's "The Rock" all those years ago. 

Check out the poster here:

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Bay is known for big budget action spectacles like "Bad Boys" and "Bad Boys II," "Pearl Harbor," "Armageddon" and the "Transformers" films. "Pain" reportedly cost just $20 million, so it will be interesting to see how Bay works a more overtly comic premise with significantly smaller cash flow. 

Before "Pain," Johnson will be seen in "G.I. Joe: Retaliation" (see the new poster here). He'll then flex his muscles in "Fast Six," and as "Hercules" for director Brett Ratner. 

Wahlberg will re-team with Bay for the long-awaited "Transformers 4."

"Pain and Gain" opens April 26.