Marvel's "Guardians of the Galaxy" soared past the competition on Friday, earning $37.8 million.

The space-set saga will earn around $90 million or so for the weekend, well ahead of initial estimates which had the film opening in the $70 million range.

It will have no problem passing 2007's "The Bourne Ultimatum" to become the biggest August debut of alltime. That three quell opened to $69 million seen years ago.

"Guardians" is in good company with 2014's previous superhero film debuts.

Marvel's own "Captain America: The Winter Soldier" muscled up $95 million), while "The Amazing Spider-Man 2" swung to $91.6 million and "X-Men: Days of Future Past" picked up $90.8 million.

Meanwhile, the Scarlett Johansson holdover "Lucy" took the silver, pocketing another $5.5 million.

The other wide opener this week is the James Brown biopic "Get On Up," which placed in third with a decent $4.9 million.

Directed by "The Help's" Tate Taylor, the film stars Chadwick Boseman and cost a reported $30 million to produce.

 It's expected to earn around $15 million for the weekend, far below the $26 million earned by "The Help" in it's first weekend in 2011.

Fourth place went to "Hercules," which earned just $3.1 million in its second week. So far, the Dwayne Johnson film has earned a low $44.7 million.

"Dawn of the Planet of the Apes" earned another $2.4 million, bringing its domestic total to a big $183 million. It has already passed the $176 million earned by "Rise of the Planet of the Apes" in 2011.

Dave Lewis has been a Los Angeles-based entertainment writer and editor for nearly ten years. Originally hailing from Minneapolis, he moved to L.A. in 1996 to attend USC, before working for various periodicals and web sites including a lengthy stint at He joined the HitFix staff in 2011.