This may be the first Disney trailer to ever open with the heroine of the film running away from someone because they are about to manually stimulate her to orgasm. Well-played, Alice Through The Looking Glass.
Landing somewhere between Sucker Punch and Return To Oz, the opening of this trailer comes up with a very different reason to send Alice running than the first film did, and then kicks into an assault of hyper-vivid eye candy that is almost startlingly insane. James Bobin is picking up what Tim Burton put down, and while I like Bobin, maaaaaaaaaaaaan, do I hate the overall visual design of this world. It is aggressively unpleasant at every turn, and while they are technically drawing from Lewis Carroll’s work, I find this interpretation very off-putting.