Top 10 Greatest Madonna Music Videos of All Time
How many David Fincher videos made the cut?
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7. Nothing Really Matters
Director: Johan Renck
Why: The best music videos, like the best films, create a world so original and detailed that they can defy their time. Inspired by the novel "Memoirs of a Geshia," "Matters" is a gorgeous futuristic creation and one of Madonna's most underrated videos. Dark and hypnotic, "Matters" features unconventional choreography that was initially off putting to many (at least for 1999), but in actuality director Johan Renck has created a visual spectacle that demands repeat viewing. It also features one of Madonna's more inspired video performances.