Grammy Album of the Year Contenders
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Bruno Mars, “Unorthodox Jukebox”
Previous number of nominations for Album of the Year: 1
“Unorthodox Jukebox” doesn’t capture the same thrill of discovery that Mars’ Atlantic debut, the Grammy-nominated “Doo-Wops & Hooligans,” did, but hits like the irresistible “Locked Out of Heaven,” gorgeous “When I Was Your Man,” and retro “Treasure,” proved that Mars has a loving appreciation for the soul pop artists who came before him and fits right in with that line of historic artists, while still creating his own thing.
Why a nomination is likely/unlikely: Mars is the brightest, most well-rounded talent to emerge in the last five years as a songwriter, singer, producer, and performer (and even “SNL” host). He’s the new Justin Timberlake and in this age of flavors of the moment, Mars feels like he will be around for a long time and the Grammy voters like to support that.