It's a big day for the American consumer: two new iPhones were ceremoniously revealed this morning by Apple CEO Tim Cook. There's the iPhone 5S, which comes in a shiny gold color and has the ability to detect its owner's fingerprint oh my god the future, and the cheaper and more brightly colored iPhone 5C which will retail for just $99.

The best part of this big reveal? It gave comedians on Twitter something new to mock. Here's a round-up of all the best Apple-themed tweets:

Liana Maeby grew up in Los Angeles and it has made her just as terrible as you'd expect. A graduate of USC's film school, she previously worked as an editor for, and has written for publications like Interview and The Village Voice. Her first book, a satirical work entitled "Earl Can Hurl (You Can Hurl Too)" written when she was eight, remains unpublished.