Take your antacid and grab a water bottle: SXSW Music programming officially kicks off today, Wednesday, March 14.

Below I've outlined some more artists to watch, Some shows will overlap, some are a haul, but... you paid extra for the SXSW Teleport, didn't you? Check out shows form Tennis, Fiona Apple, Santigold, Reggie Watts, Machine Gun Kelly, Future of the Left, Bear Hands, Jimmy Cliff and more...

Thank you again to Unofficial SXSW, for having a nearly-perfect accuracy and navigable scheduling interface.

Day shows sometimes require badges or RSVP -- check the links where applicable.

All times are Central Standard Time:

1:05-1:35 p.m.: Tycho (Force Field/Terrorbird) at Red 7
Dreamy electronica with a full live band

1:40ish: Mr. Dream (Co-Signs) at Beauty Bar
Mouthy punk to help you get sloppy early

2 p.m.: Unknown Mortal Orchestra (Eventbrite) at Empire Automotive
Toldja so.

2:30: The Chain Gang of 1974 (Sennheiser/Paste) at The Stage on 6th
Where did you store all your Cure records?

3:15: Reggie Watts (Under the Radar) at Flamingo Cantina
Musical comedian weirdo genius

4 p.m.: Tennis (Sennheiser/Paste) at The Stage on 6th

5:20: Future Of The Left (Brooklyn Vegan) at Hotel Vegan/Hotel Vegas
Best Stage Banter, Hard Rock Division

6:35: Santigold at Fader Fort
First of 1.1 millions shows for urban-pop-dance songwriter

7:15 p.m.: MonstrO at Barbarella (patio)
Schlocky, psych-rockers on Vagrant

7:45: Fiona Apple at Stubb's
She returns!

8 p.m.: Javelin at Chevrolet Sound Garage
Idiosyncratic brrrrring processed guitars and beats

8 p.m.: Wymond Miles at Elysium
Perilously unblinking mythological dream-psych

8:40: Mux Mool at Club de Ville
Ghostly records' funky, glitchy skull-thumper

9 p.m: Willy Mason at Red Eyed Fly
Bright, mumbly anti-folk

9:20: WATERS at
Former Port O'Brien frontman, under the influence of Norway's landscape

10 p.m.: Jimmy Cliff at The Main
Bring your stash

10:20: Alejandro Escovedo and the Sensitive Boys at Austin Music Hall
Maybe the Boss will show up

10:30: Korallreven at Barbarella
Made one of my top 25 albums of 2011

10:55: Mr. Muthafuckin' eXquire at Lustre Pearl
Sounds just like the name implies

11 p.m.: Zola Jesus at Elysium
Bliss out

11:15: Gay Witch Abortion at The Iron Bear
Heavy heavy heavy two-piece with the best name

11:30: The Sword at The Main
Cinematical, mathematical

12 a.m.: Brown Bird at The Continental Club
Thoughtful gentle duo with immaculate arrangements

12:15: Bear Hands at The Bat Bar
Melodic super-boppy post-punk

12:50 a.m.: Machine Gun Kelly at The Belmont
Getchur head blown off with Kelly's rhymes

1 a.m.: Hanni El Khatib at 512
Made a better blues-rock record than the Black Keys did last year

1:20 a.m.: Ume at Trinity Hall
Noise-rock from Austin

2 a.m.: Penguin Prison at PureVolume House
Ever-evolving pop/electronica/hip-hop-influenced songs by Chris Glover

2:45: Wallpaper.
Cheesy, awesome beats and songs you didn't know you knew