TV Ratings: 'Voice' slips, 'Smash' tumbles, but NBC still wins Monday easily

Comedies keep CBS in second on a night of declines

By Daniel Fienberg Tuesday, Feb 14, 2012 11:58 AM

The cast of NBC's "Smash"

Credit: NBC

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Fast National ratings for Monday, February 13, 2012.

Despite a steep drop for the second week of "Smash" and a moderate drop for "The Voice," NBC still comfortably controlled a Monday night in which most programs were actually down week-to-week. Post-Grammys let-down? Pre-Valentine's Day dating? Who knows?

Among adults 18-49, NBC averaged a 4.9 rating, still far ahead of CBS' 3.3 key demo rating, though closing the gap from last week. ABC was third in the key demographic with a 2.3 rating, edging out the 2.1 rating for FOX. The CW averaged a 0.6 rating for the night.

Overall, NBC averaged an estimated 13.43 million viewers and a 7.9 rating/12 share for Monday primetime, topping CBS' 6.5/10 and 10.32 million viewers. ABC's 5.4/8 and 8.26 million viewers finished third, with FOX's 4.1/6 and 6.67 million viewers in fourth. The CW averaged 1.38 million viewers and a 0.9/1 for Monday.

[Univision averaged 3.68 million viewers and a 1.4 rating among adults 18-49 for Monday night.]

8 p.m. - "The Voice" started primetime in first with 15.27 million viewers and a 5.4 rating among adults 18-49 for NBC. [The talent show was down, but very close to its 8 p.m. average last week. The bigger drop came in the next hour.] CBS saw declines for "How I Met Your Mother" (9.1 million viewers and a 3.4 key demo) and "2 Broke Girls" (10.46 million viewers and a 3.7 key demo rating). ABC's "The Bachelor" averaged 7.875 million viewers and a 2.4 key demo rating in third, beating the 7.15 million viewers for FOX's "House," which also did a 2.4 rating in the key demo. On The CW, "Gossip Girl" averaged 1.17 million viewers and a 0.5 key demo rating.

9 p.m. - In the 9 p.m. hour, "The Voice" improved to 16.94 million viewers and a 6.4 key demo rating, which was off from last Monday's 19.3 million and 7.5 key demo for this hour, an entirely reasonable, but not inconsiderable drop. But again, everything was down. CBS' "Two and a Half Men" (12.35 million and a 3.8 key demo) and "Mike & Molly" (10.98 million and a 3.3 key demo) finished second. ABC's "The Bachelor" averaged 8.09 million viewers and a 2.5 key demo in third. On FOX, "Alcatraz" slid to 6.19 million viewers and a 1.9 key demo, going from "spring hit" to "really unsteady" in only a couple weeks. The CW's "Hart of Dixie" averaged nearly 1.6 million viewers and a 0.6 key demo rating.

10 p.m. - CBS' "Hawaii Five-0" won the 10 p.m. hour overall with 9.52 million viewers and finished a close second with a 2.6 rating among adults 18-49. "Castle" averaged 8.88 million viewers for second and a 2.0 key demo rating for third. On NBC, "Smash" went down to 8.09 million viewers and a 2.8 key demo rating. [Final figures for last Monday's "Smash" premiere were 11.45 million and a 3.8 key demo rating, so that's a fall-off, especially if you glance at the 10:30 half-hour in which "Smash" was down to 7.34 million viewers and a 2.5 key demo rating that actually tied "Hawaii Five-0."]

All ratings information comes from preliminary Fast National Nielsen data, which includes live and same-day DVR viewing. All numbers are subject to change.

Daniel Fienberg
Executive Editor

A long-time member of the TCA Board and a longer-time blogger of "American Idol," Dan Fienberg writes about TV, except for when he writes about movies or sometimes writes about the Red Sox. But never music. He would sound stupid talking about music.

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dead souls

The Smash drop off begins. I wonder where it will be in a few weeks?

It looks like Alcatraz will be a one and done.
February 14, 2012 at 1:40PM EST Reply to Comment
James

Honest question, should I be worried for Castle?
February 14, 2012 at 1:46PM EST Reply to Comment
- James - Nope. It'll get its usual bump when "Dancing with the Stars" returns and it's a good value value show for ABC. Solid-but-unremarkable performance. It skews too old and ABC probably should be considering a different slot for it to give some other show the "Dancing" lead-in, but it'll be back next year... I'd bet on that much.
  
  -Daniel
  February 14, 2012 at 1:52PM EST
RedFi

At what point does NBC start to get really nervous about Smash's numbers? If it drifts below a 2.5 next week?
February 14, 2012 at 2:00PM EST Reply to Comment
- RedFi - We're still further away that a week or two, I'd think. Remember: This is NBC we're talking about. But that's just the difference between "nervous" and "really nervous." NBC is already nervous, I assume...
  
  -Daniel
  February 14, 2012 at 2:07PM EST
- James Thanks for the answer. Moving the show to a different slot means that Castle loses the bump it gets when Dancing with the Stars airs and next season could be its last season. If Body of proof is canceled, Castle might move to Tuesdays and have a slow death, I would prefer if it moved to Sundays after Once Upon a Time hoping it did better in the coveted demo at 9pm but I guess ABC would want to give that lead in to a new show. Well, one more season of Castle doesn't sound that bad.
  February 14, 2012 at 2:31PM EST

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TV Ratings: 'Voice' slips, 'Smash' tumbles, but NBC still wins Monday easily

Comedies keep CBS in second on a night of declines