Kentucky players celebrate their NCAA Tournament title
Credit: David J. Phillip/AP
CBS' coverage of the NCAA Tournament Final between Kentucky and Kansas took a bite out of the audiences for both "Dancing with the Stars" and "The Voice
" on Monday night. ABC was still able to hold on to win Monday overall, but CBS toppled NBC to win among young viewers.
Semi-interestingly, drops for both of their lead-ins had almost no impact on "Castle
" and "Smash
," which were fairly flat against the primetime peak of the basketball action.
For the night, CBS averaged a 5.1 rating among adults 18-49, beating the 3.4 rating for NBC in the key demographic. ABC was third with a 2.9 rating, followed by FOX's 2.4 rating. The CW averaged a 0.4 key demo rating for the night.
Overall, though, ABC averaged an estimated 15.045 million viewers to go with a 9.8 rating/15 share. CBS was a close second with an 8.8/13 and 14.645 million viewers. There was a big drop to NBC's 5.5/8 and 9.145 million viewers, while FOX finished fourth with a 4.5/7 and 7.45 million viewers. The CW averaged a 0.6/1 and 896,000 viewers.
[Univision averaged nearly 3.7 million viewers and a 1.5 rating for Monday primetime."
8 p.m. -
"Dancing with the Stars" started primetime in first overall for ABC with 15.59 million viewers, but it tied for third with a 2.5 rating among adults 18-49. NBC's "The Voice" averaged 10.595 million viewers and a 3.9 rating to win the hour in the key demo. Repeats of "2 Broke Girls" and "Two and a Half Men" averaged 8.385 million viewers and a 2.6 key demo rating for CBS. FOX's transplanted "Bones
" had a solid Monday premiere with 8.19 million viewers and a 2.5 key demo rating. On The CW, "Gossip Girl" averaged only 1.06 million viewers and a 0.5 key demo rating in its return from a brief absence.
9 p.m. -
"Dancing with the Stars" was up to 17.48 million viewers in its second hour, finishing third with a 3.0 rating among adults 18-49. The start of the NCAA Final gave CBS 16.04 million viewers and a 5.5 key demo rating. NBC's "The Voice" averaged 10.75 million viewers and a 4.3 key demo rating. FOX's "House
" finished fourth with 6.715 million viewers and a 2.2 key demo rating. On The CW, a repeat of "Hart of Dixie" averaged 731,000 viewers and a 0.3 key demo rating.
10 p.m. - The Jayhawks and Wildcats improved to 19.51 million viewers and a 7.2 rating among adults 18-49 in the 10 p.m. hour for CBS. ABC's "Castle" was second with 12.06 million viewers and tied for second with a 2.2 key demo rating. NBC's "Smash" averaged 6.09 million viewers and a 2.2 key demo rating.
All ratings information comes from preliminary Fast National Nielsen data, which includes live and same-day DVR viewing. All numbers are subject to change, particularly in the case of live events.