'Race to Witch Mountain' climbs to the top of the box office
'Sunshine' cleans up in limited release with $53,500 average
From the looks of it, it's been a long and rough race for the cast of "Witch Mountain."
LOS ANGELES (AP) — Disney's "Race to Witch Mountain" raced to No. 1 at the weekend box office, bypassing expectations with $25 million in ticket sales.
The PG-rated sci-fi flick starring Dwayne Johnson as a cab driver with a pair of alien teenagers along for the ride topped the R-rated superhero epic "Watchmen," which earned $18.1 million in its second week.
Mark Zoradi, president of Disney's motion-picture group, said analysts had predicted that "Race to Witch Mountain," director Andy Fickman's re-imagination of the 1975 live-action film "Escape to Witch Mountain," would fly away with $20 million or less. Now he expects this "Witch Mountain" to maintain a high orbit in theaters with kids on spring break.
"I think audiences this weekend were really drawn to the action adventure of 'Race to Witch Mountain,'" said Zoradi. "There was also this element of parents over 30 who remembered the original and were drawn to this one, so I think that combination is what helped us exceed what folks in the industry thought this movie was going to do."
Ticket sales for "Watchmen" plummeted 67 percent from last weekend's $55.2 million debut, according to studio estimates Sunday. Jeff Goldstein, Warner Bros. executive vice president of distribution, said the studio anticipated the big dip for director Zack Snyder's comic book adaptation about a team of subversive superheros.
"It's very common with higher profile, highly anticipated movies," said Goldstein.
Also opening this weekend in wide release was "The Last House on the Left," the Universal horror remake, which turned up at No. 3 with $14.7 million in ticket sales, and "Miss March," the Fox Atomic comedy in the No. 10 spot with $2.4 million. 20th Century Fox's thriller "Taken" remained at No. 4 with $6.7 million in its seventh weekend in theaters.
Factoring in 2009's higher admission prices, the weekend box office total was down 16 percent compared with last year, making it the first down weekend in six weeks. Paul Dergarabedian, president of box office tracker Media By Numbers, does not believe the shift signals the end of 2009's otherwise stellar year at the box office.
"I don't think this down weekend reflects any kind of lack of interest by the audience," Dergarabedian said. "I think it has to do with 'Dr. Seuss' Horton Hears a Who' opening a year ago with $45 million. That's really a tough comparison. Not every weekend this year is going to be up when you have some strong openings like that from last year."
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Media By Numbers LLC. Final figures will be released Monday.
1.
Inside Analysis
There was also some rare spring 'Sunshine' in the specialty box office this weekend.
The delayed 2007 Sundance Film Festival entry "Sunshine Cleaning," starring Amy Adams and Emily Blunt, pulled in a stellar $214,000 in just four theaters in it's debut. The whopping $53,500 per screen average is clearly the highest-per-theater for 2009 and would rank among the top 2008 charters alongside "Frost/Nixon" and "Revolutionary Road."
After a shaky start, distributor Overture Films has had steady success with limited releases such as "The Visitor" and "Last Chance Harvey." They'll try to continue that lucky streak as "Sunshine Cleaning" expands across the country through March.
- Gregory Ellwood
2. "Watchmen," $18.1 million, $86 million to date
3. "The Last House on the Left," $14.7 million
4. "Taken," $6.7 million, $126 million to date
5. "Tyler Perry's Madea Goes to Jail," $5.1 million, $83 million to date
6. "Slumdog Millionaire," $5 million, $132 million to date
7. "Paul Blart: Mall Cop," $3.1 million, $137 million to date
8. "He's Just Not That Into You," $2.9 million, $89 million to date
9. "Coraline," $2.6 million, $69 million to date
10. "Miss March," $2.3 million
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March 15, 2009 at 6:37PM EST Reply to CommentSo, the final nail in the coffin for WATCHMEN and a big disappointment for Warner Bros. who now need to turn once again to the sales of THE DARK KNIGHT to pay their dues to Paramount, Fox 200 and Legendary Pictures, eh?