Dr. Seuss would have been proud.

Universal's CG animated family film "The Lorax" earned the No. 1 spot at the box office on Friday with a whopping $17. 4 million. With a better opening than expected, the film is on course to pull in around $60 million for the weekend.

Warner Bros.' raunchy found footage comedy "Project X," from "Hangover maestro Todd Phillips, is also off to a good start. The film cost around $12 million to produce and brought in $8.2 million on opening day. It will likely earn around $20 million for the weekend. 

Meanwhile, holdover "Act of Valor" added another $3.8 million to its total, which now stands at $35.3 million.

The Denzel Washington-Ryan Reynolds thriller "Safe House" has crossed the $100 million mark domestically after it picked up $1.9 million on Friday.

Still performing strong, the romantic "The Vow" is neck-and-neck with "Tyer Perry's Good Deeds." They're battling it out for No. 5, with both earning $1.8 million on Friday. "The Vow," starring Channing Tatum and Rachel McAdams, has grossed over $107 million so far.

Just barely out of the top ten, the multiple Oscar wins for "The Artist" have given the film a small push.  The silent film nabbed $938,000 on Friday and will probably end up with around $3.5 million by Monday, bringing its total to about $36 million.

Look for complete box office estimates tomorrow on HitFix.

Dave Lewis has been a Los Angeles-based entertainment writer and editor for nearly ten years. Originally hailing from Minneapolis, he moved to L.A. in 1996 to attend USC, before working for various periodicals and web sites including a lengthy stint at Variety.com. He joined the HitFix staff in 2011.